Founding charter
A shared understanding of why Aurora exists, how the team works, and what the first month is meant to teach us.
Proposed pilot practice. Edit together before use. Worksheet entries stay in this tab; print to preserve completed notes.
Attention is a responsibility.
Aurora finds the useful thing someone has learned, helps them say it clearly, and carries it to the person who needs it next.
Our subject is the person.
Curiosity leads. The host creates enough trust for a real answer, then steps out of its way. Everyday experience deserves the same care as professional expertise.
Our product is a useful story.
A moment, a choice, a consequence, and something to try. Context stays attached to the advice so confidence never has to stand in for evidence.
Our business is the craft.
Build original shows to demonstrate the method. Offer the same interviewing, production, and editing craft to organizations that want to spotlight their people.
Aurora is an interview-led social media studio revealing the lived experience behind good advice. “Find what shines” is the brand promise; useful, honest stories are the proof.
How we work together
Decision ownership
The editorial lead owns story accuracy and context. The producer owns schedules, guest care, and permission records. The production lead owns image and sound. The editor owns delivery quality. The publishing lead owns credits, distribution, and moderation. Assign names; one person can hold several roles.
Any team member may pause a release for a concrete accuracy, permission, or participant-care issue. The producer records the issue and confirms resolution before publishing.
Money and disagreement
Agree a spending cap and reimbursement process in writing. Spending above that cap needs the founders’ recorded agreement. Resolve creative disagreements against the episode’s audience, evidence, and promise.
If a disagreement remains, record the alternatives and let the assigned decision owner choose within the agreed scope. Ownership, revenue, exits, and legal commitments need separate written agreement.
Our first meeting / 60 minutes
- 10 minutes: each founder explains why this matters.
- 15 minutes: read the three show promises; identify the audience and what counts as useful.
- 15 minutes: assign roles, time availability, cash cap, and the first shoot date.
- 10 minutes: agree editorial boundaries and the publishing checklist.
- 10 minutes: record decisions, unresolved questions, owners, and deadlines.